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UX Director
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UX manager
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senior designer
I'm Lauryn, a Product design and research leader who builds products and processes from zero, leads teams that work because they believe in what they're making, and makes complexity feel human.
6.5 YRS
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DIRECTOR
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SENIOR
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SOLO
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ENTERPRISE
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AGENCY
02 — LEADERSHIP, IN NUMBERS AND WINS
1M+
GUESTS/ YEAR
DESIGN LEAD
200,000+
Active Users
DESIGN LEAD
04 · Field note · How I lead
I don't work from templates. I work from the problem, whatever shape it comes in. That might mean building a research practice before any design starts. It might mean convincing a room that the feature they asked for isn't the solution they need. It might mean leading a team of volunteers through ambiguity because the mission matters too much to let the uncertainty stop the work.
Print taught me how design communicates before anyone reads a single word. UX taught me that the person on the other side of the screen has a whole life I need to understand before I start designing. Leading teams taught me that the best design work happens when everyone knows why it matters, not just what to build.
I design for complexity. I lead with clarity. And I build things that outlast the project.





